Amelia McCracken mentors students and helps other entrepreneurs


BRYAN, Texas (KBTX) – Just a quick peek inside Amelia McCrackenBryan’s home office reveals two things: She’s a proud Aggie and a fan of superhero comics and movies. She has memorabilia and collectibles strewn across the shelves and walls of her office along with Superman and other favorites.

Spend a few moments here and you will see that her own super power is her desire to guide and help others around her.

“One of my mottos in life is to let the ladder down for others. This means that while I build my own empire and my own community, I help others along the way,” McCracken said.

This is one of the reasons she and Marie-Anne Holland co-founded Women Entrepreneurs BCS. It is a group of 1,800 women who are there to help each other in their business endeavors.

“We always said from the start that it was about community rather than competition. These are people who would generally be competitors, but that’s just encouragement, ”McCracken said.

Women Entrepreneurs BCS started as a small lunchtime meeting with like-minded businesswomen, but quickly spread to a network of people pushing each other for success.

“Entrepreneurship can be so lonely at times, but when you have 1,800 other women in the same boat with you, it’s all about encouragement,” McCracken said.

“We did it the hard way, and then we learned to do it the smart way. We don’t want you to go through all the crashes and obstacles we’ve come across. From loneliness to being crushed, we felt it and were there, ”Holland said on the band’s webpage.

“It kind of exploded. We had a launch party in August 2019 and about 200 people showed up, ”said McCracken. “Sometimes our mission is to keep going, all you need is a single word of encouragement.”

McCracken knows the challenges that can come with owning a business. She is the founder of MENT – a marketing company that hires students.

“MENT is the abbreviation for mentoring, MENT, and I started it to help students build their portfolios and gain first-hand experience before graduation because when I graduated it was difficult. to find a job with a small portfolio and not a lot of experience, so I wanted to bridge that gap for them before they graduate, ”McCracken said.

Lynn Hagan nominated McCracken for this week’s Be Remarkable Award.

In his letter of appointment, Hagan wrote: “Very recently I had the opportunity to work with Amelia on a project with the women’s basketball team in their quest for social justice reform. At the invitation of one of the assistant coaches, Amelia and I met the team via Zoom during the pandemic to help them stay focused and participate in morale-building activities. She helped the team identify underserved communities and gave them ideas on how they could help those communities. She was able to create a model through which the team could remain relevant in the event of a pandemic. In a season of limited spectators, sometimes having only one spectator in the arena, this moral support and assistance was essential to the team’s success in the SEC and beyond. This really was the time to give Texas A&M when many others couldn’t commit to college support. For me, it was a very proud moment as a former student, and I know it was for Amelia too. Amelia is the mother of a toddler which is a profession in itself. As a mother, business owner and Aggie, she creates a legacy and makes an impact on others in her professional and personal life. I am proud to call Amelia a friend and a mentor. She is exactly what is embodied by business and service management. For these reasons and countless others, I proudly support the nomination of Amelia McCracken.

KBTX and Daniel Stark Injury Lawyers are proud to present La’Shay Bookman with this week’s Be Remarkable Award.

If you have someone you want to nominate for our Be Remarkable campaign Click here! Be Remarkable airs on News 3 at 6 p.m. every alternate Monday and is proudly sponsored and made possible by Daniel Stark Injury Lawyers.

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